Taking your brand’s presence online? Maybe you’re curious if you can build the website yourself. Which software to choose? How much does it cost? And of course, how long does it take to build a website, you wonder?
If you’re a female entrepreneur relaunching after a career gap, you need good advice on building your online presence.
Last year women started 1,821 new businesses every day. Sixty-two percent say that their business is their primary source of income. With 80% of businesses failing within the first year, it’s vital they market themselves effectively from the outset.
We’ll examine choosing the right team, gathering content, and understanding the design process. You’ll learn what to look out for and tips to help the building process go smoothly.
Read on to discover how long it takes to build the best website for your business.
Who’s Going to Build It?
Building a website can be a lot of fun. Fun can also subjective. Think of developing a website like building a house. If you know what you’re doing, and have the right tools, you can construct something of quality in a good amount of time. If you don’t know what you’re doing, you could end up with faulty wiring, a shaking roof, or weak flooring.
You can learn how to build a website yourself, just be sure to have a blueprint. Understand the software you’ll be using and know the needs of your business.
Ask yourself if you have the time. Is this the best use of my time or can I be investing my focus where my expertise lies? Often times, it’s best to call in the experts when it comes to promoting your brand online.
Choosing the Right Team
A web design and marketing agency does more than build websites. They act as your partner while creating your brand’s online presence. They are there to guide you on how to best establish authority in your industry, generate leads, make conversions, and gain audience trust. They’ll craft your site to appeal to customers and make sure it’s safe and compliant.
While vetting designers, make sure to view their portfolio. Looking at their work will help you decide if their style will vibe with what you’re after. Every agency, developer, and designer should have the capability to adjust her style to your needs. Viewing portfolios is an inside peek to personal flare.
Our customer portfolio demonstrates how our web sites look on multiple devices. In an age of mobile-first design, your site needs to function and look great on a phone and a monitor. We display one site of our three primary client groups.
When Can They Start?
You find a great web developer only to discover they’re fully booked for the next three months! (Seriously happens a lot).
This pushes things back considerably so be sure to ask if they’re free to work on your project. Outline exactly what you need and your expectations. If you have a deadline, make it clear from the outset.
Don’t hand over the deposit until everything’s agreed upon in writing. Have a Master Agreement as well as a Statement of Work that outlines the deliverables. This makes referencing the contract quick and easy.
A good web developer will set specific milestones so you know what you’re getting and when. They will give you a list of client responsibilities, as well, including items you’ll need to hand over before certain features of the build begin.
Lastly, know how your developer communicates. How reachable are they? Do they bill for extra time?
What Are the Building Phases?
Every good website developer should follow an industry set of standards when building your site. Each of these four stages should have a specific timeframe to work towards so you know the approximate launch date.
Average Time: 2-3 weeks
The foundation of your site begins with your first meeting with the developer.
This is the time to explain exactly what you want. It could be to promote your brand and attract new leads or sell your ebook online.
They should be scribbling everything down and asking you questions. If they just nod and say no problem, get out of there! You need a partner, not someone who’ll put your site on a conveyer belt.
Average Time: 5-6 weeks
The developer takes all your notes, examines your brand, does their research, and gets to work designing mock-ups.
This is the artistic impression of how your site will look across multiple devices. There should be some going back and forth for you to pick and choose what you want.
Tip! Make sure you’re happy before signing off.
Average Time: 2-3 weeks (brochure websites)
When everything’s agreed, the developers get to work.
At Three Eights Design, we try to keep the tech out of talk if possible. It’s not impressive and only seems to bore or confuse our clients. Fortunately, we only add custom code to our builds when necessary because we use the content management system, WordPress, a robust CMS that powers over one-third of the entire web.
You should receive constant updates during this phase. Good designers should also let you access ongoing development on their website. You’ll receive access to a private page to see how things progress.
Average Time: 2+ weeks
After the first site draft is complete, you get to play with your new site before it goes live.
Take time to test drive things. Make sure contact forms and links work. If you have a social media page ensure it references the right account.
Tip! Try to get all your modifications in one document to reduce delays.
Once you’re happy, it’s lift-off time! Your site is officially open to the world. Congratulations.
Unfortunately, Google won’t show your new site yet.
Ask your developer about the Google Search Console and the best way to optimize your site for search engines. Also, ask about analytics and visitor statistics. You need to know if your investment is working.
After launch, you need to be able to update your site.
WordPress makes it easy to add new content including images and web copy, and we offer training on how to do so.
What’s My Role?
When future clients ask, how long does it take to build a website? They’re often surprised to consider their role in the process. Throughout the project, your role is to gather content and dedicate time to resourcing your developer.
A typical ‘brochure’ website consists of the following pages:
- Home page
Every page needs content and you’re the one who knows it best. If you struggle your developer can help. Ask them for advice or if they can recommend a copywriter.
Most of all you need to devote time to your site.
Answer emails the developer sends and give feedback promptly. The longer you delay the longer the site lies in limbo.
So How Long Does It Take to Build a Website?
On average, a typical brochure website takes about 2-3 months to build from scratch. Time varies depending on your requirements and the developer’s schedule.
One other factor is the final payment.
Most developers split the project fee into a deposit, a percentage half-way through, and the remainder before going live.
Enjoy the Build, Love Your Brand
How long does it take to build a website? A well-designed typical brochure site will likely take a month or more. A redesign could take as little as two weeks. An eCommerce site could take a few months. Of course, this depends on your needs and who builds.
One thing’s for certain, if you need help designing and creating your online presence, you need someone you can trust. We created Three Eights Design so that you can stop dreading your developer.
Book your free consultation and make us your partner. We’ll teach you how to operate your own website with confidence. As a woman-owned business, we specialize in assisting female-run companies.
Contact us today to see how we can help build your website. We’re a people-first business and love to build brands with heart.